Kate Spade / Dakota Launch
Celebrating the metropolitan geometry of an iconic, new bag
To launch the new bold, graphic, and sophisticated Dakota bag from Kate Spade New York, we took inspiration from the geometries of modern art and the vibrance of a metropolitan spirit.
We partnered with Sylvain Lab to develop stills and films, bringing the Dakota to life within a playful landscape of moving mobiles, kinetic wall hangings, and towering sculptures that are all reminiscent of the geometric shapes of the new clasp.